$ cat ./about.md
I'm David. I've been building for the web since 2000.
Founder & CTO of CLOSE, an agency of around 14 people in Granada. Plugin reviewer at WordPress.org, sponsored by Hostinger. And someone who still enjoys writing the code himself.
// bio
What I do today
I lead the technical side of CLOSE: WooCommerce stores, integrations between WordPress and Spanish ERPs and CRMs like Holded, Odoo and Clientify, and custom apps built with Laravel. The agency also runs digital marketing, so most projects end up being the website, the code behind it and the campaigns that bring people in.
Every week I review the plugins submitted to the official WordPress.org directory, as part of the Plugin Review Team, thanks to Hostinger's sponsorship. I also build tools that make reviewing faster.
On the side, I build our own products: ReclamaFacturas, a SaaS to chase unpaid invoices, and CloseHub, the platform CLOSE clients use to follow their projects and reporting. And I speak at WordCamps and community events about plugin development, security and automation.
$ git log --reverse --oneline
How I got here
First websites
Personal pages built with FrontPage. That's where it started.
A catalogue synced with the ERP
At Centro Hogar Sánchez I built a product catalogue site that synced with the management software. Integrations, before I knew the word.
The Closemarketing blog
A blog about online marketing, built on WordPress. It later became the company.
Closemarketing becomes an agency
From blog to business. By 2010 every project we did ran on WordPress.
WordCamp Granada
Co-organised WordCamp Granada with a great team of local WordPress professionals.
WordPress.org Plugin Review Team
Joined the team that reviews every plugin submitted to the official directory, sponsored by Hostinger.
CLOSE, ~14 people
Founder & CTO. WordPress, integrations, Laravel apps and marketing, plus our own products: ReclamaFacturas and CloseHub.
HEAD → main · still committing
// where_youll_find_me
Agency, review team, community
● close.marketing
CLOSE
It started as a marketing blog in 2006 and became a company in 2009. Today it's a team of around 14 doing WordPress, development, integrations and marketing.
● wordpress.org
Plugin Review Team
Since May 2023 I review the plugins that want to enter the official directory: security, guidelines and code quality, every week.
sponsored by
● granada & beyond
Community
- Carrera Andrés Pérez: I organise this charity race in Granada.
- Ninjas del Marketing: a podcast for people curious about marketing.
- Co-organiser of WordCamp Granada 2018.
// speaking
Recent talks
WordCamp Europe 2026 · Kraków
Podcast · Un billete a Chattanooga
Proteger WordPress desde dentro: cómo funciona el equipo de plugins
WordCamp Galicia 2025
Desarrolla y crea tests para que tus plugins no tengan errores
WordCamp Madrid 2025
Crea tu propio plugin para WordPress, desde cero o ya sabiendo algo
WordCamp Griñón 2024
Organising an event? I talk about plugin development, security and automation, in English or Spanish. Invite me to speak →
$ ./work-with-close --start
Want me on your project?
I work through CLOSE, with the whole team behind me. Tell us what you need and I'll look at the technical side myself.